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Scotland’s reputation as a nation of friendly people has been highlighted in a major survey of visitors by the country’s national tourism body.Untitled-3
VisitScotland said the top five words used by tourists to describe Scots they met were “friendly”, “helpful”, “welcoming”, “nice” and “warm”.
And 82% of visitors agreed local people added to their holiday experience.
The survey of nearly 6,000 tourists last summer is the biggest of its kind VisitScotland has produced.
While landscape and scenery remained the number one reason why people visited Scotland (49%), the nation’s reputation for friendly people was cited by 15% as a major draw.

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